Faneros is the only GEO platform that doesn't just monitor — it builds. Scan AI platforms, diagnose what's blocking your visibility, and deliver the AI Visibility Report that shows exactly what to fix. One tool. Scan to solution.
ChatGPT
Claude
Perplexity
Gemini
Grok
AI OverviewsPeople aren't scrolling through 10 blue links anymore. They're asking ChatGPT "best personal injury lawyer near me" and Perplexity "who should I call after a car accident?" — and AI gives 1-3 names. If your firm isn't one of them, you're invisible.
Enter your domain. We test it against AI crawlers and Faneros's proprietary LLM optimization algorithm. < 10 seconds.
A real scan, start to finish.
Watch Faneros query AI platforms, rank a firm against its competitors, and generate the deploy-ready files that close the gap.
Every scan produces the AI Visibility Report, in five sections. Every figure in it is counted from answers we actually recorded — never estimated, never a score we invented.
Every section is measured. Where a scan finds nothing that the evidence supports, that section says so rather than filling the space — a finding, not an omission.
Generative Engine Optimization, or GEO, is the practice of optimizing a law firm's online presence so that AI-powered search engines — like ChatGPT, Claude, Perplexity, Gemini, Grok, and Google AI Overviews — recommend that firm when users ask relevant questions. Unlike traditional SEO, which focuses on ranking in Google's blue links, GEO focuses on getting your firm mentioned in AI-generated answers.
When someone asks ChatGPT "who is the best personal injury lawyer in Chicago?" or Perplexity "which firm handles car accident cases near me?", the AI generates a response based on the information it has indexed. If your firm has strong structured data (JSON-LD schema), a comprehensive llms.txt file, and consistent citations across directories, AI platforms are far more likely to include you in their recommendations.
Faneros works by sending real search queries to AI platforms simultaneously. For each query, we check whether the AI response mentions your firm, what position you appear in, what sentiment the AI expresses about your practice, and which competitors are being recommended instead. This data is aggregated into a Faneros Score — a composite metric that reflects how visible your firm is across the AI search ecosystem.
Faneros supports law firms across every practice area: personal injury, criminal defense, family law, immigration, bankruptcy, estate planning, employment law, medical malpractice, mass tort, and more. Faneros automatically detects your practice areas and generates queries that match how potential clients actually search for legal help.
Each Faneros scan produces the AI Visibility Report, in five sections: an Executive Summary of where AI already sends people to you, the Measurement Record holding every question asked and every platform's actual answer, Citation & Directory Opportunities covering the sources AI drew on, Practice-Page Improvements for the questions AI answered without naming you, and Search Access reporting whether AI readers can reach your pages. Every figure is counted from your own scan — never estimated, never a score we invented.
The first platform to measure AI-driven revenue alongside organic, paid, social, and direct — proving the ROI of AI visibility with real attribution data.
Faneros is a generative engine optimization platform that scans AI platforms — ChatGPT, Claude, Perplexity, Gemini, Grok, and Google AI Overviews — to measure how often each platform recommends a law firm by name. Every scan produces the AI Visibility Report, built from the firm's actual data, in five sections: Executive Summary, The Measurement Record, Citation and Directory Opportunities, Practice-Page Improvements, and Search Access. Faneros also integrates directly with Google Analytics to attribute AI-referred traffic as its own channel and quantify the revenue impact of AI visibility alongside paid, organic, social, and direct channels. Learn more at faneros.ai.
SEO platforms like Semrush and Ahrefs track keyword rankings, backlinks, and SERP features within Google's traditional search results. They cannot show you what happens when a potential client asks ChatGPT for a recommendation, asks Claude to compare two firms, or asks Perplexity to research options in their city. That is the AI search layer — and it operates on entirely different signals than Google's link-based algorithm.
Brand monitoring tools like Mention and Brandwatch track where your name appears across social media and news. They were not built to test whether AI platforms actively recommend your firm to potential clients who have never heard of you. Faneros was.
AI visibility trackers like Otterly.ai monitor whether your firm appears in AI responses. Faneros goes further: it diagnoses why you are invisible, delivers the AI Visibility Report that shows what to fix, and integrates with Google Analytics to measure the revenue impact with AI as its own attribution channel. No other platform combines scanning, fixing, and measuring in a single product.
Most law firms already use Google Analytics. The problem is that Google Analytics cannot identify traffic from AI platforms. When someone reads a ChatGPT recommendation, clicks through to your website, and fills out a contact form, Google Analytics records that visit as "direct" traffic — indistinguishable from someone who typed your URL from memory. The AI channel is invisible in your existing analytics.
Faneros solves this with a lightweight JavaScript tag that runs alongside your existing Google Analytics setup. It detects AI-referred visits using confirmed signals — UTM parameters from ChatGPT links, referrer headers from Perplexity — plus per-platform evidence attribution for AI traffic that arrives with no referrer at all. The result is a complete view of AI-referred traffic to your site, broken down by platform, by page, and by conversion event — with every attributed visit backed by a stored receipt.
Faneros attribution combines two components. Known AI traffic is confirmed with 100% certainty through UTM parameters and referrer headers. The rest is attributed per platform through evidence-based detection: a visit is only credited to a platform when there is stored evidence tying it to that platform within a strict time window, and every attribution keeps its receipt so you can audit exactly why a visit was credited.
Faneros sends this data directly to your Google Analytics property as custom events, so AI traffic appears as its own channel alongside organic, paid, social, and direct. For the first time, you can measure whether AI visibility improvements translate into actual website visits, form submissions, phone calls, and revenue — using the same analytics platform your team already checks every day.
Faneros was built for law firms. We support every practice area: personal injury, criminal defense, family law, immigration, bankruptcy, estate planning, employment law, medical malpractice, mass tort, workers' compensation, real estate law, intellectual property, and more. When you run a scan, Faneros automatically detects your practice areas and generates queries that match how potential clients actually search for legal help in AI platforms.
Research from multiple sources including Gartner, Sedestral, and First Page Sage projects that by the end of 2026, approximately 30% of search queries will be answered by AI platforms rather than traditional search engines. For a law firm, that means a significant portion of potential clients will never see your Google listing — they'll get a direct recommendation from ChatGPT or Perplexity instead. If your firm isn't optimized for these AI platforms, you're invisible to a growing segment of the market.
Faneros exists to solve this problem. Our platform costs a fraction of what law firms spend on Google Ads, and unlike paid search, GEO improvements compound over time. Once AI platforms learn to recommend your firm, that visibility persists across every query, every day, without ongoing ad spend.
Getting started with Faneros begins with a free AI visibility report. Request yours and we'll run a full AI Readiness audit of your site, and you'll see your AI Readiness Score — a technical audit that checks whether AI crawlers can access and understand your site. The scan checks your robots.txt configuration, JSON-LD schema markup, XML sitemap, SSL certificates, page structure and readable text. You'll see exactly which AI platforms can crawl your site and which are being blocked.
To unlock the full GEO experience — including visibility scoring across AI platforms, competitor tracking, and the full AI Visibility Report — request your free AI visibility report at faneros.ai. We'll set you up with your complete AI visibility report. From there, Faneros runs daily scheduled scans, sends you monitoring emails, and continuously tracks how your AI visibility evolves over time.