Faneros AI Mix Modeler

Ranked from most to least efficient. See which channels are delivering results and which are burning budget. Covers digital, traditional, and AI visibility channels.

Visualizes the maximum conversions achievable at every budget level. See the gap between where you are and where you could be — and the exact path to get there.

Each channel follows a diminishing-returns curve. The modeler fits Hill response functions to identify the inflection point where additional spend stops converting — so you know exactly when a channel is oversaturated.

200 iterations of marginal reallocation find the mix that maximizes conversions at your current budget. Get specific recommendations: reduce Channel A by $X, increase Channel B by $Y.

Based on a decade of simulation data. See the projected range of additional leads per month and the revenue opportunity at both conservative (+12%) and optimistic (+19%) scenarios.

The modeler treats AI visibility (Faneros GEO) as a marketing channel alongside TV, Google Ads, SEO, and everything else — showing its projected cost-per-lead and conversion impact in context.

Adobe, Nielsen, and every legacy mix model was built for a world where Google was the front door. When a visitor arrives from ChatGPT or Perplexity, the referral header is stripped — so traditional tools dump that traffic into “Direct” or “Unknown.” Your fastest-growing channel becomes invisible in your budget model.

Faneros treats AI visibility as a first-class marketing channel — sitting alongside Google Ads, SEO, paid social, and everything else in the same optimization model. No more black box. You see exactly what AI discovery costs per lead and how it compares to every other dollar you spend.

Every marketing channel follows a curve: the first dollar produces the most return, and each additional dollar produces less. Hill saturation curves model this mathematically for each of your channels. The inflection point — where spend stops converting efficiently — is different for Google Ads ($375/lead) than for SEO ($86/lead). The modeler finds each one.

The efficient frontier is the theoretical maximum: the most conversions you could get at any given budget if every dollar were perfectly allocated. The gap between where you are and the frontier is your opportunity. 200 optimization iterations redistribute your budget — dollar by dollar — until the gap closes. That's where the 12–19% lift comes from.